Jonny Norridge / design studio

PACK-IN is a packaging indicator for eco-design. Jonny Norridge (newpollution) worked along side ADL Consulting (back-end/database development) in order to provide the design and Adobe Flash development (ActionScript 2.0) to allow this web application come to reality.

“Measuring the overall environmental impact of a packaging system can be difficult and time consuming. This web-based tool simplifies this task by allowing you to assess packaging and also compare different packaging options using a small number of pre-defined environmental parameters.”
[from Envirowise website]

Design Matters

Design can be both visually stimulating and conceptually enlightening. The underlying belief of this studio is: good design matters.

newpollution is the design practice of Jonny Norridge. For over 15 years, Jonny has been producing work for a vast array of clients. Jonny is passionate and approachable. He thrives when creatively engaging in design problems and exploring graphics that communicate effectively. He regularly works on projects as a consultant, solo designer and art director; and where necessary employing the skills of a trusted network of designers and developers.


Jonny Norridge,
newpollution design studio,
Nottingham. UK


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