Jonny Norridge

multidisciplinary design studio

DTI (Dreaming the Impossible) is a festival styled weekend event for teenagers. Jonny Norridge was asked to bring a fresh design approach for the promotion of their event in 2015. Jonny developed a visual language incorporating photography, a bespoke pattern palate and corresponding letterforms to promote the event across print and screen media.

Design Matters

Design can be both visually stimulating and conceptually enlightening. The underlying belief of this studio is: good design matters.

newpollution is the design practice of Jonny Norridge. For over 15 years, Jonny has been producing work for a vast array of clients. Jonny is passionate and approachable. He thrives when creatively engaging in design problems and exploring graphics that communicate effectively. He regularly works on projects as a consultant, solo designer and art director; and where necessary employing the skills of a trusted network of designers and developers.


Jonny Norridge,
newpollution design studio,
Nottingham. UK


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